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Logos

On the Logos step you get logo options for your brand. You can generate batches, shortlist favorites, or upload your own logo.

Generate options

Click Generate to create a batch of logo options. We use your brand story and positioning to suggest styles. You can run multiple batches (free tier has a limit; Pro has unlimited).

Shortlist and choose

  • Shortlist — Mark up to three options as favorites. You can switch between them later in the guidelines.
  • Choose one — Select the logo you want to use as the main one for your guidelines. You can change it later from the guidelines page.

Upload your own

If you already have a logo (SVG), you can upload it and use it as your guidelines logo. No need to generate.

Reroll and refine

  • Reroll — Ask for new variations of a specific option (subject to limits on free tier).
  • Refine — Give feedback to steer the next batch (e.g. “more minimal”, “bolder”).

Free vs Pro

  • Free — Limited logo batches (e.g. 2); watermarks on exports; no ZIP export.
  • Pro — Unlimited logo batches; no watermarks; full export (ZIP, Markdown, LLM prompt); Cursor integration.

Next: Guidelines preview — see your brand system and open the guidelines.